Client: Molo Rewards
Role: Product Lead, UX, Design
Effort: 6 months
Launched: Jan, 2014, UK Only
An online auction “reverse eBay” app and website allowing users to sell a wide variety of tagged items to online buyers searching for deals in their geographic location. The system was complete with real-time bidding and a seller reliability and rating system. Architected and design the entire platform built from a foundation of business rules and stakeholder interviews. Project was complete upon technical validation and feasibility assessment by the development team.
App Screens
Buyers can identify the products they wish to purchase by voice, UPC code scanning, or based on individual and user purchase history. Once the item is identified and the reverse auction created, the sellers can then bid on the sale.
Seller’s Portal
Location-based Search
Sellers can search for buyer’s of their products in their local region to aid in shipping and delivery cost management. Deep filtering allows for large combinations of selling criteria.
Real-time Auctions
Sellers are given up-to-date notifications on the status of their bids. Communications are sent via user preference. Buyers have full control of the auction and the final winner.
